I am an Associate Creative Director whose work on successful campaign launches and has helped acquire new business retainers though creative problem solving. Freelancing has allowed me to help business owners define their mark by manifesting their stories through branding. I have a classically trained background in the arts that has evolved into design, nurturing a sweet spot for packaging. I have collaborated on the development of multiple 360° campaigns, supported brand strategy, on & off-premise POS, and have contributed to launch activations.
I have 10+ years of experience in the field. Clients include Stoli Group, Bacardi Limited, Campari, Heaven Hill Distillery, LVMH, William Grant & Sons, Diageo, AB InBev, Johnson-&-Johnson, PepsiCo, Edrington, Frederick Wildman & Sons, Hershey's, Essentia Water, Crayola, NBA, Showtime, Unilever, Reckitt Benckiser, Budweiser Global and other fortune 500 companies. You can find my work on the shelves of your local liquor store, the VIP tables of your favorite night clubs, Walmart, Best Buy, CVS, and in the pages of Playboy Magazine and Sports Illustrated.
I believe the best ideas come through motivation in a team setting that is void of ego, working collaboratively for the vision. Those who work with me will tell you I’m quick and resourceful. Those who know me personally can tell you I’m on-trend with everything I do and I’m usually that friend that somehow always finds the right words to make you feel empowered and motivated. It’s rewarding to visualize brand stories to life for a living. I am a polished design athlete eager to jump into creative problem-solving and deliver memorable results.
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